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Tools for Building Your Online Brand

With a focus on social media, website builders, and foundational design principles, this high-level overview will provide you with the essential tools to get started with a cohesive and professional online image. 

Instructors: Jayna Lowe

Date: April 9 and 11

Time: 6 pm to 8 pm PT

Location: Online

Price: $125

Course Description

This 4-hour workshop is designed for counseling professionals starting their journey toward establishing a strong online presence. With a focus on social media, website builders, and foundational design principles, this high-level overview will provide you with the essential tools to get started with a cohesive and professional online image. 

During this interactive session, you will:

  • Develop templates and design standards for your social media posts that align with your branding, with tools such as Canva.
  • Get introduced to website builders that make it easy to create a polished, user-friendly website.
  • Learn the basics of brand consistency by aligning your design choices with your practice’s mission, vision, and values.

With a deeper understanding of design principles and practical software, you’ll have the confidence to build an online presence that reflects the mission, vision and values of your counselling practice, and builds consistency with your brand.

 
 

Jayna is a dedicated and knowledgeable instructor with over 15 years’ experience in both educational and professional marketing environments. With a strong background in graphic design and digital marketing, Jayna aims to provide a comprehensive learning experience that equips students with practical skills and industry insights. Jayna is skilled at helping professionals establish a compelling online presence by teaching foundational skills in brand building, social media, website development, and design principles. Known for her engaging and supportive teaching style, she encourages collaboration, fosters creativity, and equips students with both the technical and strategic skills.